At Lakeland we are committed to protecting your privacy. We use the information we collect about you to provide a more personalised shopping experience. Please read on for more details about our privacy policy.

Controllers of personal information
Any personal information provided or to be gathered by Lakeland is controlled primarily by Lakeland Leather Lakeland Head Office Rothay Road Ambleside Cumbria LA22 0HQ

What information do we collect? How do we use it?
When you enter a contest or other promotional feature, we may ask for your name, address and e-mail address so we can administer the contest and notify winners. We monitor customer traffic patterns and site usage to help us develop the design and layout of the store. We may also use the information we collect to occasionally notify you about important functionality changes to the Web site, new Lakeland services and special offers we think you'll find valuable. If you would rather not receive this information, you may opt out by emailing us at never@lakelandleather.co.uk.

How does Lakeland protect customer information?
As required by the UK Data Protection Legislation, we follow strict security procedures in the storage and disclosure of information which you have given us, to prevent unauthorised access.

Will Lakeland disclose the information it collects to outside parties?
Lakeland does not sell, trade or rent your personal information to others. We may choose to do so in the future with trustworthy third parties, but you can tell us not to by sending a blank e-mail message to never@lakelandleather.co.uk (If you have registered more than one e-mail address with us, send this message from each e-mail account you use.) Also, Lakeland may provide aggregate statistics about our customers, sales, traffic patterns and related site information to reputable third-party vendors, but these statistics will include no personally identifying information.

We employ other companies and individuals to perform functions on our behalf. Examples include fulfilling orders, delivering packages, sending postal mail and e-mails, removing repetitive information from customer lists, analysing data, providing marketing assistance, and providing customer services. Such companies and individuals will have access to personal information needed to perform these functions, but may not use it for any other purposes and are required to process the data in accordance with the UK's Data Protection legislation.

In summary
We are committed to protecting your privacy. We use the information we collect on the site to make shopping at Lakeland possible and to enhance your overall shopping experience. We do not sell, trade or rent your personal information to others. We may choose to do so in the future with trustworthy third parties, but you can tell us not to by emailing us at optout@lakelandleather.co.uk

Your consent
By using our Web site, you consent to the collection and use of this information by Lakeland. If we decide to change our privacy policy, we will post those changes on this page so that you are always aware of what information we collect, how we use it and under what circumstances we disclose it.

Any transfer of personal information is done in circumstances ensuring that the information is processed only in accordance with this Privacy Policy and the UK's Data Protection Act. By submitting your order, you consent to this transfer. Your personal information may also be used by us and our affiliates to occasionally notify you about important functionality changes to our Web site, new Lakeland services and special offers we think you'll find valuable.

Tell us what you think
Lakeland welcomes your questions and comments about privacy. Please send e-mails to feedback@lakelandleather.co.uk